William Afton is the founder of Fazbear Entertainment Inc — a family restaurant chain he uses as a cover to murder several children.A charismatic businessman, Afton and his wife had three children: Michael Afton, Elizabeth Afton, and a third young son only referred to as the Crying Child.

Along with best friend and business partner Henry Emily, Afton opened his first restaurant, Fredbear’s Family Diner, sometime in the ’70s. Things were going so well that they opened their second location, Freddy Fazbear’s Pizza, in 1983. This location didn’t last long, though.It was shut down after Evan/The Crying Child, Afton’s youngest son, died after having his birthday party at the establishment. His older brother Michael and his friends tease Evan, forcing him to get closer to an animatronic’s mouth, but the springlocks end up failing and the jaws clamp shut on Evan’s head, killing him.